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WFM and AI Training

November 25, 2026 | online | English
Training Overview

This full-day training provides a practical, non-technical introduction to AI and its application to contact center workforce management. You will work with AI, Machine Learning, and Generative AI in the context of forecasting, staffing, and operational decision-making. The training blends theory with real examples from contact centers, illustrated with simple demonstrations in Excel and Python (no coding experience required).

Who is this for?

This training is designed for WFM professionals, planners, and analysts who want to understand how AI can support their work, without needing a technical background.

What you will learn
  • A non-technical introduction to AI and one of its main fields, Machine Learning
  • Applications of AI and ML to WFM, including forecasting, replacing Erlang-based staffing, and optimisation methods for shift scheduling
  • The main technical innovations that made Generative AI possible
  • How GenAI can use textual information to generate forecasts that go beyond historical data alone
  • How GenAI will likely impact contact centers and how organisations and employees can prepare for it
Your trainers

Ger Koole PhD is a full professor of business analytics at Vrije Universiteit Amsterdam and science lead at CCmath. Koole is a specialist in both AI (especially reinforcement learning) and WFM.

Elena Garlati MSc is a forecasting specialist at CCmath and PhD student at Vrije Universiteit Amsterdam. Her research focuses on the application of GenAI to contact center forecasting.


Practical details

The training takes place on November 25 during working hours in the Netherlands. The fee is €750 (excl. VAT). Participants receive a certificate upon successful completion.

More dates and custom training available on request.

Registration

To register, please complete the form below. For any questions, you can contact us at info@ccmath.com or call +31 (0)20 26 12 523.

This training is delivered online via Google Meet. If you would prefer the training to take place on location, this may be arranged on request. Please contact us to discuss the available options.

Feel free to reach out if you would like further details. 

"I found the WFM & AI training to be valuable. It contained many recognisable elements, which confirmed that we have approached recent projects in the right way. At the same time, the training brought new insights and ideas for applying AI more broadly in my work. The content aligned well with the needs of the group, partly because this was asked about in advance, and there was sufficient room during the session for questions and deeper exploration. I would definitely recommend this training because of its practical applicability and direct relevance to our work.”
Tim Blok Eneco
Tim Blok
Senior Forecaster at Eneco

    Do you want a head start?

    Go visit WFM-Academy, our e-learning platform. Here you can take courses and training whenever you want, at your own pace.

    Follow a full-scale training such as the comprehensive Forecasting program, or try a single course like Multi-Skill Systems or Call Arrival Processes. Through quizzes and assignments, you will be challenged throughout your training, which will be assessed by Siqiao Li PhD.